Social Media

//Social Media

Social media lie detector: Can it work and is it wise?

Rumors can spread quickly on social media.A new project aims to figure out how to identify, in near real-time, whether they're true. Called Pheme, the three-year project is using text-mining technology to cull information from large amounts of text data, such as tweets, Kalina Bontcheva, lead researcher for Pheme, said in an interview with USA [...]

By |February 26th, 2014|Social Marketing, Social Media, Web Applications|0 Comments

This Man’s $600,000 Facebook Disaster Is A Warning For All Small Businesses

Raaj Kapur Brar runs a small but successful empire of online fashion magazines from his base just outside Toronto. Some of his titles are huge online brands, such as Fashion & Style Magazine, which has 1.6 million Facebook fans.That's more fans than Elle magazine has. Even his niche brands, such as South Asian Fashion, are [...]

By |February 22nd, 2014|Advertising, Social Marketing, Social Media|0 Comments

FTC: your mobile and social media ads still need disclosures*

We've all seen online banner ads with lengthy disclosures and other warnings that what we see isn't necessarily what we'll get. Think that the tight spaces of a smartphone screen or a 140-character tweet are exempt from the rules? Think again: the FTC just updated its guidelines to make clear that any "constrained" ads on [...]

By |March 12th, 2013|Advertising, Mobile Development, Social Media|0 Comments